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Marketing

5 Tips for Helping Your Book Stand Out In an Overcrowded Niche

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Opinions expressed by Entrepreneur contributors are their own. Think you have a good book idea in you? You're not alone. In fact, it's estimated that in 2022, between traditional publishing…

Media

Disney CEO Bob Iger says company’s movies have been too focused on messaging

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New York Times columnist Andrew Ross Sorkin, left, and Bob Iger, CEO of The Walt Disney Company, speak during the Times' annual DealBook Summit in New York City, Nov. 29,…

Machine Learning

How Will the Internal Troubles at OpenAI Affect Businesses That Use ChatGPT?

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A lot of people in the world of A.I. just had their Thanksgiving 2k23 week flat-out ruined because of certain developments in OpenAI. Specifically, the ouster of one Sam Altman,…

Marketing

Google Is About to Delete Inactive Accounts. Here’s How to Avoid A Massive Gmail Bounce Rate.

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Opinions expressed by Entrepreneur contributors are their own. "If a Google Account has not been used or signed into for at least two years, we may delete the account and…

Media

Disney CEO Bob Iger tells employees he wants to start building again during town hall

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Bob Iger, Disney, at Apple programSource: AppleDisney Chief Executive Officer Bob Iger told employees Tuesday during an internal town hall that he is looking forward to "building again" after spending…

Machine Learning

Which Will Be the Biggest AI Trends in 2024?

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It’s not terribly insightful to note that when a market starts getting hot, businesses in that industry start popping up left and right. Nevertheless, it holds true. This is pretty much…

Marketing

5 Scrappy Ways to Create Quick Marketing Wins

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Opinions expressed by Entrepreneur contributors are their own. Good marketing is focused on the long-term. It takes time to get your message to stick, to get people interested in what…

Machine Learning

The Strengths and Limits of AI-Powered SEO Platforms for Business Owners

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Ever since the dawn of SEO, there have been get-ranked-quick solutions that have been hawked to business owners left and right. Most of the time, these “guaranteed rankings” are sort…

Marketing

How You Can Be Your Own In-House Marketer

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Opinions expressed by Entrepreneur contributors are their own. It's kind of strange to be the proprietor of my own PR and marketing firm, advising other business owners on how they…

Marketing

4 Ways to Make B2B Marketing Less Boring

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Opinions expressed by Entrepreneur contributors are their own. Traditional B2B marketing content may be data-rich and insightful, but it often falls short on character. When was the last time you…